#NLEDonthescene: Fall Edition

How is it already so? Our summer cocktails with frilly umbrellas and daydreaming on the beach have come to an end and somehow morphed into pumpkin spice lattes, trips to the apple orchard and chilly nights on the 50-yard line! The irony of fall, is that in nature, it seems everything around us is coming […]

Taking a Moment for Thanks!

It’s crunch time, y’all!  And I don’t mean time to hit the gym (although, I kinda do…) ‘Tis the Season for all of the lists: Grocery lists for Thanksgiving, To Do’s of Holiday Travel, naughty and nice lists for gift giving, and that unrelenting inbox that says you will never have it all completed before […]

#NLEDNoviceNelly does the “12 Days of Christmas”

Novice Nelly: She’s our witty, fun, yet fictitious, team member that takes us on her journey of #epicfails and reminds us we are all in this together. Enjoy! #BOOM It’s the Holiday Season. Everyone’s all, “OMG, I have so much to do and so many places to be, and what should I wear, and I have […]

#NLEDonthescene Winter 2016

Dear 2016: Worry not – we’ve got this! With exciting projects and fresh concepts already underway, we have a great year ahead of us. Here’s a personal look at how each of us are sharing our excitement for the growth ahead in the new year. Cathy Genetti: “One of my favorite things about this time […]

It’s All Live, But Who’s Your Audience?

This year’s Academy Awards had roughly 3,400 of Hollywood’s elite sitting together in the Dolby Theater, an impressive 34 Million viewers watching live via television broadcast, and Twitter documented 440,000 Tweets in 1 minute when Leonardo DiCaprio won his Oscar. ONE MINUTE! It was reported last year that there were over 3 billion social media posts about […]

#NLEDNoviceNelly does Industry Happy Hour Events

Novice Nelly: She’s our witty, fun, yet fictitious, team member that takes us on her journey of #epicfails and reminds us we are all in this together. Enjoy! So like, here’s something crazy…Can you believe it’s already been an entire year that I’ve been a NLED team member? Whhhaaaaaaat!? #CelebrateGoodTimes #TimeFlys #PopThatCork I’ve totally grown as […]

#NLEDonthescene: A Q2 Review

Happy Summer – and wow has it been a busy ½ year so far! Typically Q1 and Q2 gives us an opportunity to reorganize after a busy Q4 and prepare for the upcoming months…. Well this year has been quite the exception and we’ve enjoyed every minute of it. Here are a few of our […]

Searching for a (real) moment.

This month, I’d like to highlight an occupational hazard. As event planner/producers, we are designers of moments – of EVERY moment. Take a look at our production schedules – every detail of every minute is listed from before we arrive onsite to well after the guests have left. By the time an event comes along, […]

#NLEDNoviceNelly Lost in Translation

Novice Nelly: She’s our witty, fun, yet fictitious, team member that takes us on her journey of #epicfails and reminds us we are all in this together. Enjoy! It’s meeeee!  After an #UnbelievableSummer—um, hello #RooftopsGalore— I’m back and better than ever.  #Blessed #LovinLife.  IDK about you, but the change of seasons always puts me in a […]

#NLEDonthescene Happy Anniversary To Us!

On our 7th Anniversary I’m a bit nostalgic thinking of where we started and the progress we’ve made. I recently read through the initial business plan that I wrote. Oh…I could write a book (not just a blog but an entire novel) on what I’ve learned in the past few years! As an example, I […]