Nelly The Novice: Getting Our Thanks (and Spanx) On

Novice Nelly: She’s our witty, fun, yet fictitious, team member that takes us on her journey of #epicfails and reminds us we are all in this together. Enjoy! Can we all agree that 2017 flew by? Like I literally cannot even with this end of the year stuff! Even though I’m not ready for snow […]

2017: That’s a Wrap!

Wishing everyone a happy and healthy holiday season and all the best for an amazing 2018!

The Importance of Branding your Corporate Event

The Importance of Branding your Corporate Event The How, Who, What, Where, When, and Why of Event Branding How How do I plan a successful brand specific event? Consider yourself for a moment, at your desk, working hard for your organization, with a to-do list that gets longer by the minute, and then you’re tasked […]

Event Planner, Designer or Producer: aren’t they all the same thing?

People often ask us, “isn’t an Event Planner, Event Designer, and Event Producer the same thing?” Let me rephrase that; is a Financial Planner, an Interior Designer, and a Construction Foreman the same thing?   Some may argue “yes”.  However, when hiring the right person for a job, you might consider one over the other. Over […]

Your Next Company Event: How Far in Advance Should You Plan?

We get this question a lot. Since a corporate event shouldn’t be thrown together at the last minute, it’s really helpful to have as much time as possible to plan. The number of considerations that need to be accounted for from budget to guest list to transportation to security to food and beverage – it’s […]

What Factors Do You Consider When Choosing an Event Venue?

Whether you’re planning a ten person office party or a one thousand person product launch, the first concrete decision that needs to be made is the same: the venue. Once you have the venue, everything else can start falling into place – the exact date, the decor, the entertainment, the food… all of it. Without […]

Holiday Parties: From Ordinary to Extraordinary

Many organizations tend to think that a higher budget means a better event, but that doesn’t have to be the case. The truth is, a more thoughtful design paired with strategic planning is what leads to a better experience for your client and their guests. Whether you’re putting together an intimate evening for your small […]

A (not so) New Kind of Dinner Party…

When was the last time you had a real conversation?  You know, like a good, healthy deep-dive into a topic that everyone was passionate about?  A conversation that people listened and considered different points of view, coming out of it enlightened, supported, and feeling more fulfilled. We’ve become a society full of talk, but void […]

2018 Year in Review

2018 is a wrap! Hope you had as much fun as we have had this year! Wishing you joy and happiness in the New Year!

WOW – What a Year!

A message from Cathy Genetti, President – Every January we try to take time to reflect on what was and what will be. This year is a very special milestone since we’ll be celebrating our 10th Anniversary and wow – there’s so much to celebrate! As we were recently working on a sizzle reel, I […]